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Proptech

AI-Powered Real Estate Analytics Platform

Transforming abstract ideas into invisible infrastructure for PropTech innovation.

Quick Summary

  • CodeBranch built an AI-powered PropTech platform with interactive maps and conversational AI to evaluate commercial and industrial real estate assets using data-driven insights.
  • Delivered a fully functional MVP with interactive maps, conversational AI chat, and statistical engines
  • Built a proprietary proxy sales model estimating asset revenue with reliable precision where no market data existed
AI-Powered Real Estate Analytics Platform — CodeBranch

Overview

Real estate agents and investors evaluating commercial properties often lack the data they need to make confident business decisions — sales figures are guarded, foot traffic is opaque, and comparing locations requires manual research across fragmented sources.

A PropTech startup partnered with CodeBranch to solve this problem by building an AI-powered web application that gives users instant, data-driven insights into commercial and industrial assets. The platform features an interactive map with Google Maps integration, a conversational AI chat powered by OpenAI, and proprietary statistical models — including a proxy sales estimator and a foot traffic analyzer that differentiates raw traffic from engaged visitors.

The application includes an administrative dashboard with membership plans and user tiers. CodeBranch delivered a cost-optimized MVP that the client is currently using as the core product asset for venture capital fundraising.

Industries

Services Provided

Approach

CodeBranch took a consultative co-creation approach, guiding the founders through the process of translating business pain points into technical requirements. The team managed the full backend infrastructure — cloud orchestration via Terraform, geospatial mapping with Google Maps API, demographic data from the Data Commons API, and AI integration with OpenAI — while keeping the client focused purely on product value and market fit.

Through cooperative solution building and iterative product discovery, the project evolved from its initial concept into an advanced analytics platform capable of evaluating foot traffic patterns at the storefront level, estimating proxy sales using proprietary statistical models, and running automated competitive benchmarking against major retail chains.

The conversational AI interface was built with automated data guards for security and off-topic filtering, ensuring reliable responses for end users. The platform was architected specifically for low infrastructure costs, maximizing the startup's runway during their fundraising phase.

The team grew dynamically from 1 to 3 full-stack engineers alongside a software architect and project manager, adapting to the project's velocity at each stage.

3x Full-Stack Software Engineer
1x Software Architect
1x Project/Product Manager

Results

  • Delivered a fully functional MVP with interactive maps, conversational AI chat, and statistical engines
  • Built a proprietary proxy sales model estimating asset revenue with reliable precision where no market data existed
  • Automated foot traffic analysis differentiating raw traffic, visits, and engaged visitors
  • Enabled competitive benchmarking against major retail chains
  • Optimized infrastructure costs for extended startup runway
  • Platform serves as core asset for ongoing venture capital fundraising

Frequently Asked Questions

What makes this platform different from standard real estate listing sites?
Unlike traditional listing platforms, this tool evaluates commercial assets based on contextual data — foot traffic patterns, demographic analysis, proxy sales estimates, and competitive benchmarking — rather than just standard rental listings. It turns abstract market data into actionable investment insights.
How does the proxy sales model work?
The proprietary proxy sales model cross-references demographic data, foot traffic patterns, and regional market indicators to estimate an asset annual revenue with reliable precision — providing critical certainty where no direct sales data previously existed in the market.
What AI capabilities does the platform include?
The platform integrates OpenAI to power a conversational chat interface that allows users to ask natural language questions about properties and receive data-driven insights. The system includes automated data guards for security and off-topic filtering.
How did CodeBranch handle the changing project scope?
CodeBranch embraced scope evolution as part of the partnership. Through consultative engineering and deep listening, the team translated evolving business needs into concrete technical milestones, helping the founders expand their original vision from a simple search engine into a full analytics platform.
Is the platform ready for production use?
Yes. The platform is fully operational and serves as the core product asset for the client ongoing investment and capital-raising rounds. It includes a comprehensive administrative dashboard with customizable user tiers and membership plans for real estate agents and investors.

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